Fuel your performance with smarter tools Once a customer discovers a product, it’s up to the brand to make it stand out and convert browsers into buyers. Google Ads offers advertisers the tools they need. To drive traffic to its stores and call center while still maintaining strong online sales for the launch of its […]
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Connect with customers at the moment of discovery To connect with today’s customers, advertisers should take advantage of new opportunities for discovery. With more than 5 trillion searches every year, the way people shop on Google continues to evolve. In fact, over 60% of shopping queries now focus on broad intent, using conversational phrases, like […]
In today’s fast-paced marketing world, creating high-quality, on-brand creative assets can be a time-consuming challenge. As marketers increasingly turn to AI tools, a streamlined workflow is more important than ever. That’s why we’re building on our vision for Asset Studio — the one-stop-shop for bringing your creative ideas to life. Powered by Google AI, generative […]
General summary Google made many AI advancements in August. You can now use AI Mode in Search in more countries and Deep Think in the Gemini app. Google also released new Pixel hardware with advanced AI features and made AI learning tools free for college students. Summaries were generated by Google AI. Generative AI is […]
All advertisers globally can now use AI Max for Search campaigns, a one-click solution that brings the best of Google AI into your Search campaigns. It’s now available in beta across Google Ads, Google Ads Editor, Search Ads 360, and through the Google Ads API. We’ve heard that you need more flexibility and creative control […]
Using technology to identify and address leaks means less water waste, lower costs for universities, schools and public buildings and a more sustainable future in our data center communities. To address unnoticed water waste in non-residential properties near our data center in Belgium, Google is supporting Agua Segura to implement Shayp’s IoT leak detection system […]
Last summer, members of the Pixel Watch 4 team took a few exciting field trips in the name of research. “We had teams testing in national parks and someone even took a Pixel Watch 4 on a whale watching trip,” says Sharath Ananth, a lead engineer on Pixel Watch who focuses on systems engineering. These […]
The quests are set in a fantasy world, but they address real societal challenges. In the first quest, live today and inspired by our Flood Forecasting research, students learn how AI can help predict floods and give communities timely flood warnings. Students must collect relevant data sources, like rainfall and river flow, evaluate the quality […]
As an educator for over two decades and a parent of a second grader, I’m encouraged by how new AI-powered tools can address many of the daily challenges I once faced in the classroom. Of course, the ability to use these new tools to effectively support learning outcomes requires training. At Google, we believe it’s […]
Google Quantum AI has been selected to participate in the DARPA Quantum Benchmarking Initiative (QBI). QBI will assess quantum computing approaches and help determine whether any can lead to a utility-scale, fault-tolerant computer by the year 2033. The program provides rigorous, third-party benchmarking — an essential and specialized capability for the quantum industry. We are […]